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Getting what women want today
Knowing what we want is one thing, getting it is another
Hey there, bolder woman!
In this issue we’re covering one of the most important issues raised by our readers when we surveyed them … maybe you were part of that survey?
→ Maintaining strong bones as we age.
And before we dive in, let’s go over the state of Bolder Women … what we’re concerned about, what we are looking forward to, and the challenges we’re facing.
Let’s take a look at the answers Bolder Women shared with us.
What are women most concerned about?
The top concerns are maintaining bone and muscle strength (31.71%) followed by managing weight gain, hair and skin health (29.27%).
The next two concerns that came an equal second are our hormones, mood and energy (17.89%) and our mental and emotional health (17.89%).
This gives us plenty to write about as we dive into the latest research, trends and resources to help with each of these concerns.
What is most important to women?
The most important thing is fitness, nutrition and self-care (35.71%) with personal relationships (22.45%), new experiences (21.43%) and personal growth (20.41) all being significant aspects of life to pay attention to.
This was great to see because fitness, nutrition and self-care is exactly what we imagined Bolder Women would be all about!
And of course, we will also dive into relationships, life-purpose and new experiences, inviting experts and guest authors to join us and share their wisdom and inspiration.
What is most challenging for women right now?
The top two challenges facing women are being able to sort through vast amounts of health and well-being information (32.95%) and the challenge of new life stages (32.95%).
And we agree!
Sorting through all the health information for you is exactly why we exist … to provide you with a reliable and evidence-based source of education.
And we also empathise with you so, so, so much about the challenge of new life stages, because we’ve been going through that too.
We will absolutely dedicate time to this and will bring in other experts as well.
What would women like to solve right now?
Our opened-ended question gave us some real talk about what's bothering women over 40 and 50 and how we can all thrive.
The most common were health concerns, mental well-being, financial health, and personal growth …
… and this word cloud gives you an idea of what showed up most often.
So, yes, we HEAR you about ‘weight’ being the most common challenge and will definitely be coming to the rescue on that.
We will also provide you with recommendations about expert workshops, meal plans, and different dietary approaches.
And we won’t stop there.
We’ll be bringing you chill-out sessions, money masterclasses, and 'me-time' tips as well.
Meme of the Day
Love your bones.
Do you remember when we women were limited to light dumbbells, hydraulic machines, and aerobics?
What if we told you that the key to strong, invincible bones - at any age - lies beyond those pastel-colored weights?
Meet Professor Belinda Becks, a pioneering woman who has blazed a new trail in the world of strength training.
Ascending the ranks of a male-dominated field, she's rewritten the rules with one groundbreaking study.
It's about time we got something tailored to our needs, right?
Belinda's ground-breaking research, known as the LIFTMOR study, has given us an extraordinary revelation.
Get this: Women can not only slow down osteoporosis and bone weakening by lifting heavy weights, but we can actually reverse bone loss.
Yes, you read that right – reverse it!
For years, we'd believed lifting weights wasn't much help in our battle against osteoporosis.
But here's the catch.
The problem wasn't with weight training – it was the false assumptions about us as women!
Prior research had women lifting weights that were too light to make a real difference.
Poor assumption, huh?
Approximately 10 million Americans over the age of 50 have osteoporosis, with a further 34 million at risk. Osteoporotic fractures in the USA are extremely common, with an estimated 1.5 million women suffering fragility fractures each year.
Imagine the countless women over the years who could have benefited from this research earlier had we not been weighed down by the stereotype of being "frail and weak."
It’s ironic that we became ‘frail and weak’ because people were afraid we are ‘frail and weak’. 🙄
But let's not dwell on the past.
Instead, let’s embrace what we now know – we are strong, we are mighty, and we can lift heavy!
And now is not the time to sit back.
Especially for us women in our fabulous 40s and 50s.
It's time to take the reins back, strengthen our bodies and prevent bone weakness.
As the saying goes, "Knowledge is power."
But in this case, knowledge is strength – literally.
Are you ready to answer the call to strength?
Because here comes the Strong Woman Project app, launched by the unstoppable Rhoda Lucas.
Rhoda Lucas - Dietitian and Women’s Strength Coach
It's designed to guide you through your strength training journey, helping you become the strongest version of yourself, inside and out.
Let's build together a future where every woman knows her strength isn't just skin deep but bone deep.
Let's lift heavy and live a beautiful life.
Steps from Today’s Issue of Bolder Women
Challenge Stereotypes: Break free from outdated stereotypes and acknowledge your strength as a woman.
Adopt a Strong Woman Mindset: Embrace empowerment regardless of your age and believe in your capacity for strength.
Prioritize Physical Well-being: Commit to regular strength training to strengthen your body and bones.
Stay Informed and Engaged: Join the Strong Woman Project app waitlist and use it to become your strongest self.
Spread Empowerment: Share this message with others and encourage them to embrace strength training for a healthier and more empowered life.
Bite Size Snacks
Longer walks literally lengthen your life → A recent study with data from 227,000 people showed that between 4,000 and 12,000 steps per day increases life span.
Women with a stable weight live longer → For the first time, researchers have found that yo-yo weight cuts life expectancy and that a stable weight is better.
Stronger women live longer → Get a founding members discount when the Strong Woman Project App launches.
So, are you ready to get even stronger?
In a world that has often underestimated the strength of women, this issue of Bolder Women reminds us of the power that lies within.
It urges us to cast aside the stereotypes that have held us back and instead embrace our true might.
The message is clear: we are strong, we are capable, and we can lift heavy, both physically and metaphorically.
So, to all the women who may be facing struggles, uncertainty, or challenges, take heart.
You are not alone.
Embrace the strength that resides within you, tap into the resources available, and join this incredible journey of self-discovery and empowerment.
Remember, we are not defined by the past, but by the actions we take today.
Spread the word, share the message, and together, let's build a future where every woman knows that her strength goes far beyond skin deep—it runs bone deep.
Stay strong, and keep moving forward because, in your strength, you find not only your power but your joy, your vitality, and your incredible potential.
You've got this!
Reflection (to ask yourself)
What stereotypes or limitations have I allowed to hold me back, and how can I challenge them to embrace my true strength?
Amy and the team at
Bolder Women